Digital Marketing Executive (Shah Alam)

• Develop and implement comprehensive digital marketing strategies to achieve specific business goals, such as generating leads, or boosting sales.
• Create, curate, and manage engaging and relevant content for various channels, including websites, social media platforms, blogs, and email newsletters.
• Manage and maintain social media profiles, including creating content calendars, posting updates, responding to comments, and engaging with the online community.
• Optimize website content and structure to improve organic search engine rankings and increase visibility on search engine results pages (SERPs).
• Plan, set up, and manage paid advertising campaigns on platforms like Google Ads, social media advertising (e.g. Facebook Ads), and other online advertising networks.
• Develop and execute email marketing campaigns to nurture leads, promote products/services, and maintain communication with customers.
• Monitor and analyze the performance of digital marketing campaigns using various tools and platforms. Use data insights to make informed decisions and optimize strategies for better results.
• Identify areas for improvement on our sales.
• Manage digital advertising efforts, including display ads, retargeting, and affiliate marketing, to drive targeted traffic and conversions.
• Monitor and manage the online reputation of the brand, addressing customer feedback, reviews, and comments.
• Stay up-to-date with industry trends, competitors' strategies, and emerging digital marketing techniques to ensure the company remains competitive in the digital landscape.
• Coordinate with other departments such as sales, design, and content teams, to align digital marketing efforts with overall business objectives.
• Allocate and manage budgets for various digital marketing initiatives, ensuring cost-effective utilization of resources.

Requirements:

• Candidate must possess at least possess Diploma or Degree in Design.
• Proficient in various digital marketing tools and platforms, have a solid understanding of digital marketing principles, and possess strong analytical and communication skills.
• Can work in team / teamwork.
• Required language(s): Bahasa Malaysia and English
• The role requires creativity, adaptability, and the ability to keep up with the rapidly evolving digital landscape.
• Staying informed about changes in search engine algorithms, social media algorithms, and online consumer behavior is essential to succeed in this role.
• Applicants must be willing to work in Shah Alam.
• Being able to adapt to Japanese way of working culture, high discipline, punctuality and time management.