General Sales & Marketing Manager (Kota Kinabalu)

Working Days & Hours:

• Working Hours: From 8am to 5pm / From 8am to 1pm
• Work Days: Monday to Friday / Saturday

Job Requirements:

• Bachelor's Degree in Business Administration, Marketing, Sales, Management, or a related field. (Master's Degree is an advantage.)
• Minimum 8–10 years of experience in sales and marketing, with at least 3–5 years in a managerial or leadership role.
• Proven experience in leading and developing high-performing sales teams.
• Strong leadership, communication, negotiation, and people management skills.
• Strategic thinker with strong business planning and problem-solving abilities.
• Experience in B2B sales is preferred; experience in the heavy machinery, construction equipment, industrial equipment, or related industry is an added advantage.
• Good understanding of sales forecasting, budgeting, market analysis, and business development.
• Proficient in Microsoft Office (Excel, Word, PowerPoint) and CRM systems.
• Excellent command of English, Bahasa Malaysia, and Mandarin (preferred to communicate with customers and suppliers).

Job Scopes:

• Lead and manage the Sales and Marketing Department to achieve company objectives.
• Develop and implement sales and marketing strategies to increase revenue and market share.
• Set sales targets, monitor team performance, and ensure targets are achieved.
• Supervise, coach, and evaluate the performance of Sales Managers, Sales Executives, and Marketing staff.
• Build and maintain strong relationships with key customers, dealers, and business partners.
• Identify new business opportunities, market trends, and customer needs.
• Prepare sales forecasts, budgets, and monthly management reports.
• Work closely with the Service, Parts, and Operations teams to improve customer satisfaction.
• Oversee marketing activities, including promotions, exhibitions, digital marketing, and branding.
• Develop pricing strategies, sales policies, and promotional campaigns.
• Handle major customer negotiations and resolve escalated customer issues.
• Ensure compliance with company policies and continuously improve sales and marketing processes.
• Perform any other duties assigned by the Management.

Benefits & Remunerations:

• Salary Range: Negotiable
• EPF, SOCSO & EIS
• Medical & Annual Leave
• Incentive (Based on Performance)
• Others